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Our new website

Really excited to announce the launch of our new fully responsive website. This provides an optimal viewing experience that will adapt to showcase our latest projects across all devices such as mobile phones, tablets, laptops and desktops. It’s also incredibly easy to update – leaving us no excuse not to keep it current.

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6 ways to make people fall in love with a brand

It’s almost Valentine’s Day and love is in the air. Brand-building is all about forging relationships and there’s a lot to be learned from the world of romance. So let’s grab ourselves a glass of Baileys, surrender to the Lynx effect and get seriously romantic. Here are our six tips for love in the world of brands:

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Luxury brands in the Year of the Horse

In previous years, luxury brands rejoiced in the opportunity to cash in on the opulence and extravagance of Chinese New Year celebrations. As the Year of the Horse gallops towards us, this year may be a slightly different story for a variety of reasons.

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2014: year of the ‘olderpreneur’?

The new year is a time of reconsideration for many. For those over 50, the need to re-evaluate their situation has a heightened sense of urgency. With years of employment behind them and quite a few more to fill before retirement, the need for a fulfilling working life is more compelling than ever.

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The building of winning brands

Off we went to The Grocer’s “How to Build a Brand” conference a couple of weeks ago. The broad spectrum of speakers made for a truly fascinating day – plucky start-up entrepreneurs, established brand-owners, supermarket buyers, investment experts, PR gurus, shopper marketing experts and, of course, brand designers like us.

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